Edward AndersonCase Study: Watcher’s Lesson in ListeningThe production company faced backlash but heard their audience·5 min read·Apr 24, 2024----
Edward AndersonThe Race to the ToasterTwo conglomerates wanted to be first to introduce a toastable pastry·5 min read·Mar 29, 2024--17--17
Edward AndersonCase Study: Hamilton And The Changing Social Media RulesThe Broadway juggernaut engages people without using the 25% rule·6 min read·Mar 13, 2024--2--2
Sam H ArnoldReese Witherspoon’s Hundred Million Dollar Book ClubOne of the smartest businesswomen in Hollywood.·3 min read·Feb 28, 2024----