Thinking strategically about startup marketing — Lessons learned at Salesforce, Box, LinkedIn & WeWork

Robin Daniels
Feb 19, 2019 · 6 min read
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Robin Daniels speaking at WeWork Global Summit

Are you tactical, strategic, or epic?

Use the marketing trifecta

It’s marketing’s job to ensure sales have what they need to be successful. It’s not marketing’s job to close deals.


It’s all about aptitude, hunger, and dedication

byFounders

For founders byFounders VC fund investing in the next…

Robin Daniels

Written by

CMO @ Matterport. Formerly at WeWork, LinkedIn, Box, Vera, and Salesforce. I love tech, movies, California, my family and friends, and running.

byFounders

For founders byFounders VC fund investing in the next generation of Nordic and Baltic entrepreneurs with global ambitions.

Robin Daniels

Written by

CMO @ Matterport. Formerly at WeWork, LinkedIn, Box, Vera, and Salesforce. I love tech, movies, California, my family and friends, and running.

byFounders

For founders byFounders VC fund investing in the next generation of Nordic and Baltic entrepreneurs with global ambitions.

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