How PMs nurture user experience to greatness
The dynamic duo of UX and product management
Published in
1 min readNov 10, 2022
User Experience is important because it tries to fulfill the user’s needs. It aims to provide positive experiences that keep a user loyal to the product or brand. Even with the greatest of intentions, it occasionally gets neglected in favor of business needs. In reality, it should be seen as a need rather than a luxury when the ideal circumstances of time and money permit it. In the latest episode of Bynder Talks, we talk about the importance of UX (in the tech world) from a product management perspective with Jovana Batinic, Product Manager at Bynder. Jovana shares her insights into working with UXers and how it transforms the development process in line with business needs. Listen to the full episode on Spotify.
