Apple’s iPhone Sales Surge 6% Amid AI Features and Software Update

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Apple’s iPhone Sales Surge 6% Amid AI Features and Software Update

Apple Reports 6% Increase in iPhone Sales Amid AI Integration

Apple has emerged from a recent iPhone sales slump, reporting $46.22 billion in iPhone sales for the July-September period, a 6% increase compared to last year. This marks a reversal from two consecutive declines in quarterly sales.

  • Overall revenue rose 6% to $94.93 billion, exceeding analyst forecasts by approximately $400 million.
  • Apple’s profit was $14.74 billion, or 97 cents per share, down 36% from the previous year, primarily due to a one-time charge of $10.2 billion related to back taxes from a European Union court ruling.
  • Without this tax impact, Apple would have reported earnings of $1.64 per share, surpassing the $1.60 predicted by analysts.

Despite the positive sales figures, investor sentiment was mixed, leading to a slight drop in Apple’s stock price after the earnings announcement. The results reflect the initial days of sales for the new iPhone 16 line-up, which features advanced AI capabilities branded as “Apple Intelligence.”

  • The iPhone 16’s AI features became available through a recent software update, enhancing Siri’s functionality.
  • Apple plans to expand these features internationally in December, including integration with OpenAI’s ChatGPT.

While iPhone sales improved, Apple’s services division reported a 12% revenue increase to nearly $25 billion, falling short of analyst expectations by about $200 million. Additionally, revenue in China declined as competition in the smartphone market intensifies.

For further details, visit the full article on AP News.

The post Apple’s iPhone Sales Surge 6% Amid AI Features and Software Update appeared first on BizStack — Entrepreneur’s Business Stack.

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Cagri Sarigoz
Cagri Sarigoz

Written by Cagri Sarigoz

Marketing & Growth Professional. 🏋🏻‍♀️Building TaleBot & BizStack. 👨‍👩‍👧Husband, father to a baby girl.

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