Top Reasons for The Growing Popularity of 420 Apparel

James Manuele
Cannabis Life Apparel
3 min readSep 10, 2018

Weed has grown today to be a symbol of creativity, love and peace. The 420 trend has clearly sent a message for the love of cannabis in many ways. 420 apparel and accessories have left unmeasurable choices when it comes to style today. With plethora of options available, you will be spoilt for choice when it comes to hemp clothing.

Why The Term “420”?

Cannabis culture is celebrated every year on 20th of April by advocates from Amsterdam to California. This is done regardless of the legal status of cannabis in the respective cities. Smoking joints are put up and various other activities are organized pushing for the acceptance of cannabis. This is the reason why the number 420 has become synonymous with cannabis culture.

There is an urban myth that links 420 to a penal code used by police officers in California for use of marijuana. However, this has got nothing to do with the penal code. The cannabis culture was started by high school students in California during 70s on 4th of April. It was later amplified by other groups.

420 Apparel Made from Hemp

Both marijuana and hemp belong to the same family Cannabis Sativa. However, hemp consists of less percentage of THC which is a psychoactive substance present in marijuana. This renders it useless for use as recreational product. Industrial hemp is used for medical purpose in several countries. Women 420 apparel is made from hemp fiber which is completely safe to use and is not governed by any legal restrictions.

The cellulose present in hemp plant is used for designing 420 clothing including dresses, shirts, jeans and a lot more. It is not that people have started experimenting now when it comes to hemp derived products. Henry Ford attempted to make a car from hemp for helping American farmers. Hemp fabric was utilized over 10,000 years ago. It isn’t something rare to see 420 clothing brands cropping up these days.

Reasons for Popularity of 420 clothing

The best thing about 420 clothing is that it cultivating hemp reduces carbon footprint. This crop requires half the acreage of cotton plant and produces more fiber when compared to cotton plant on the same amount of land. Moreover, hemp is naturally free from chemicals. The plant grows quickly and requires no herbicides or pesticides. The plant also takes up just a fraction of water required to cultivate cotton plant. In some areas, hemp is grown purely with water obtained due to rainfall and no irrigation expenses are occurred.

Hemp is grown in full swing in China, North America, Australia, Ukraine, Russia and Europe. As per the Hemp Industries Association, the value of retail products made from hemp amounted to $573 million. The value of hemp products cannot be denied. Hemp crop is quite easy to grow and is quite versatile. It is an ecofriendly crop and this is the reason why its cultivation and use is being pushed all over the world.

420 apparel is becoming immensely popular worldwide for a plethora of reasons. It is no wonder that these can be spotted everywhere from runways to fashion houses.

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James Manuele
Cannabis Life Apparel

I love writing and sharing innovative ideas about recreational and new trends. I have immense interest in the fashion industry and all the upswings of it.