Cappasity Partners With BVA, a Leading Shopify Plus Agency

Since being founded in 2013, BVA has accelerated the growth of more than 150 direct-to-consumer (DTC) brands including Rebecca Minkoff, Tommy John, Chubbies, Native (P&G), RedBull, and UNTUCKit.

BVA uses a customer-centric approach to create measurable and executable commerce strategies that drive brand awareness, immersive customer experience, high conversions, profitability, and customer lifetime value. Cappasity’s expertise in creating immersive shopping experiences is a great addition to BVA’s toolbox, providing their clients with fast production, easy embedding, and powerful analysis of interactive 3D content.

3D product images enable customers to rotate, zoom, and examine every detail of a product as if seeing it in real life. Brands that incorporate this 3D technology into their websites, mobile, and virtual reality (VR) and augmented reality (AR) apps almost always see a boost in customer engagement and interactivity. Cappasity’s clients report higher conversion rates (an average increase of 10 to 30%), increased time on page, and fewer product returns.

Cappasity is excited to join BVA’s ecosystem of curated partners, which includes Shopify Plus, Google, Facebook, Dynamic Yield, Oracle Netsuite, Yotpo, Zendesk, and more.

“We are sure that the digital commerce expertise of BVA combined with Cappasity’s cutting edge technologies, will result in extraordinary achievements in the eCommerce market,” says Kosta Popov, CEO of Cappasity. “New immersive experiences will create exciting opportunities for BVA’s clients.”

BVA offers an impressive list of services to their brands, including commerce strategy, website implementation, brand incubation, digital media and marketing, and revenue optimization. And, as one of the first and now largest Shopify Plus agencies in the world, they also work with brands moving off other ecommerce platforms, like Magento, on an accelerated time frame.

“We are excited to welcome Cappasity to our strategic partner program,” says Theresa Reed, VP of Strategic Partnerships at BVA. “Building immersive shopping experiences is a big part of what we do as we work to build stronger connections between our brands and their customers, and being able to leverage Cappasity’s 3D technology brings us a next-level advantage.”

About BVA

BVA is a commerce agency that incubates and grows the direct-to-consumer (DTC) brands that people love. With the largest and most versatile client roster in the industry, we’ve launched more brands on Shopify Plus than any other agency and currently manage a client portfolio that generates nearly one billion dollars annually in gross merchandise volume (GMV).