Top 10 Online Digital Marketing Diploma Program

Nitin G
career guide
Published in
5 min readSep 1, 2021

Everything happens online these days. From buying groceries to watching movies, all facets of our lives are becoming intertwined with the internet. That’s precisely why digital marketing has become a crucial tool for marketers and brands across all industries. Pursuing a career in this field can be very beneficial if you have the right skills and qualifications.

Today, we’ve compiled a list of the top digital marketing diploma courses. Take a glance at it and see if you find anything interesting to match your career goals.

Top Digital Marketing Diploma Courses Online

1. upGrad: Advanced Certificate in Digital Marketing and Communication

upGrad’s Advanced Certificate in Digital Marketing and Communication is a widely popular program among digital marketing enthusiasts. The course lasts from 6.5 to 11 months at a pace of studying 7–9 hours a week. upGrad offers this program with the reputed MICA institute and its starting date is July 31st 2021.

The program offers three tracks:

  • Executive Track
  • Management Track
  • Leadership Track

You can pick any one (or more) of these tracks according to your interests. The base fee for this program is INR 87,750 + taxes. However, the price would depend on how many specialisations you pick while joining the program.

2. upGrad: Advanced Certificate in Digital Branding & Advertising

One of the most popular digital marketing diploma program courses online is upGrad’s Advanced Certificate in Digital Branding & Advertising. upGrad offers this course with MICA. This online course lasts for six months at the recommended pace of 6–8 hours per week.

The program teaches you brand management, media planning, re-branding, social media marketing, integrated marketing communications, and a ton of other digital marketing subjects. It offers 40+ live sessions, 10 case studies and three capstone projects.

The enrollment fee for this program is INR 1.5 lakh (excluding taxes). Its starting date is September 30, 2021. Apart from a rich learning experience, the course offers you 360-degree career assistance, dedicated support, and networking opportunities.

3. edX: Digital Marketing Strategy

The Digital Marketing Strategy program from edX and the University of Edinburgh is a fantastic way for intermediates to start their learning journey into the field of digital marketing. The course lasts for eight weeks and requires you to spend only 4–6 hours a week. You can join the course for free, but if you want a verified and shareable certificate, you’ll have to pay INR 14,791 fee.

This edX program covers why digital marketing is necessary, what changes have occurred in the digital landscape, and how you can create and use customer personas.

4. edX: Introduction to Marketing

To know how digital marketing works, you must be well-acquainted with the basics of marketing. The Introduction to Marketing program created by edX and the University of Edinburgh is suitable for students and professionals who want to kickstart a career in the marketing realm.

The enrollment session starts on July 6th and ends on November 30. The program lasts for six weeks and requires you to spend only 2 to 3 hours a week. Like most edX courses, you can join it for free, but to get a certificate of completion, you’ll have to pay a fee worth INR 11,075.

This program teaches you the fundamentals and applications of marketing in today’s market. You’ll learn how segmentation, positioning, and targeting help you increase profits and how you can use those concepts in real-life situations.

5. Coursera: Digital Marketing Specialization

Coursera offers a series of digital marketing specialisation courses with the University of Illinois at Urbana-Champaign. The program allows you to understand the motivation behind data analysis implementations done by digital marketing professionals.

It takes approximately eight months to complete this specialisation track, and it consists of seven courses. Some of the valuable skills you learn during this program are data analytics, marketing, digital marketing, pricing strategies, and data visualisation, to name a few.

The enrollment date to join this digital marketing diploma program is 6th July. As it’s a Coursera course, you can join it for free, but if you want to earn a certificate, you’ll need to pay the necessary fees. You can also join specific courses present in this specialisation track.

6. Digital Marketing Institute: Professional Diploma in Digital Marketing

Digital Marketing Institute is a globally renowned Edtech company with a strong reputation. Their Professional Diploma in Digital Marketing program helps you learn the soft skills required in this field along with necessary concepts including Google Ads, SEO, social media marketing, among others.

It’s an online course, and the enrollment deadline is July 7th. The course costs $1955 or around INR 1.46 lakh. The course has around 30-hours of study material, and you’ll have up to 24 weeks to complete the same. You can study at your own pace and plan your studies accordingly. The average completion time for this course ranges from 8 to 10 weeks.

7. Simplilearn: PG Diploma in Digital Marketing

Simplilearn and Purdue University offer the Post Graduate Program in Digital Marketing they have co-created with Facebook. The course teaches you the latest digital marketing tools with access to Harvard Business Publishing case studies.

Enrollment in this program starts on 11 July 2021, and the total fee for this course is INR 1,00,000. The program lasts for six months at the recommended pace of studying 5–10 hours a week. You’ll be learning through an online Bootcamp.

8. ISBM: Diploma in Digital Marketing

Indian School of Business Management and Administration offers a digital marketing diploma program that covers the fundamentals of this trade along with the various technologies employed in the same. The course focuses on teaching you digital marketing strategies, their implementation and applications for B2B and B2C brands.

Some of the key concepts you’ll learn in this program are search engine optimisation, lead generation, social media marketing, email marketing, and PPC.

The course Costs INR 15,900 INR to join with study reference material. It lasts for three months and also offers an optional internship that lasts for additional three months.

9. Emeritus: PG Diploma in Digital Marketing Strategies

Emeritus offers the Postgraduate Diploma in Digital Marketing Strategies course to candidates who want to learn about various digital business principles, models, and frameworks. It includes video lectures, case studies, assignments, discussions and a lot more.

This program costs $2,250 to join with a $50 application fee. It lasts for six months, requiring a time commitment of 4–6 hours per week. You will learn about custom behaviour, mass marketing, digital transformation, uses of big data, value propositions, etc.

10. Wharton Online: Digital Marketing Certificate Program

University of Pennsylvania’s Digital Marketing Certificate Program teaches you how to market products and services online effectively. It also teaches you to generate word of mouth by leveraging digital channels and measuring your progress using the right metrics.

Wharton School is one of the most prestigious institutes in the US. Hence, you get access to some of the most qualified and experienced experts while in this program. You can enrol immediately, and the course lasts for six weeks with a commitment of 3–5 hours per week. It’s an online course and costs $2,340.

Conclusion

Each digital marketing diploma program has its unique advantages. You should pick one that suits your interests and matches your specific requirements. Keep the enrollment dates in mind while checking out courses!

Which diploma course stood out the most? You can share your thoughts in the comment section below.

--

--