World’s First Crypto-Friendly Branches in India

Cashaa Team
Cashaa
Published in
3 min readOct 27, 2020

Cashaa is proud to announce its joint venture with, The United Multistate Credit Co. Operative Society as part of its India expansion plan. The Joint Venture, UNICAS, will build the world’s first crypto-friendly financial institution with physical branches and operations. The UNICAS will start its operations in Dec 2020.

  • Open saving accounts with crypto wallets
  • Loan against cryptocurrencies, gold, and real estate
  • Invest in cryptocurrencies, Bonds, and fixed deposits
  • Rapid expansion to over 100 branches by 2022
  • Buy cryptocurrency with cash in physical branches

The JV will enable Cashaa to access The United’s regulatory licenses, its physical branches, and overall banking Infrastructure. ‘This will allow us to build, scale and offer customized financial and crypto products for the local Indian markets’ said Mr. Dinesh Kukreja, Managing Director of United Multistate Credit Co. Operative Society, who has been appointed as the CEO of the Unicas venture.

UNICAS will enable people to access traditional banking services along with crypto banking services both online and through its 22 physical branches across north India. The United’s existing branches will be transformed and modernized as Crypto Lounges.

Members can walk into any of these branches and get educated about Cryptocurrencies along with other Banking services. Initially account holders will be able to buy and sell Bitcoin (BTC), Cashaa (CAS), Ethereum(ETH), Binance (BNB), Bitcoin Cash(BCH), EOS, Litecoin (LTC) and Ripple(XRP) in cash or with the account balance in Indian Rupees. The immediate plan is to open these Crypto Lounges in Delhi, Gujarat, and Rajasthan covering a population of 150 million Indians living in these states. ‘We are looking forward to expanding our footprints across other Indian states from there on’ stated Mr. Kukreja.

Kumar Gaurav, Founder & CEO of Cashaa” stated ‘Most Indians are not aware or are miss guided about Cryptocurrency as an online product and they tend to trust what they see or what the government recognizes and recommends. Also, India is still largely a cash-based economy despite a Demonetization drive. With UNICAS Crypto lounges we intend to address both issues which are slowing the process of cryptocurrency adoption in India.’

In September, Cashaa had raised 5 Million USD (~35 crores INR) to expand its operations into the Indian market from a Dubai-based investment fund O1EX. During the covid-19 pandemic Cashaa which saw an 800% jump in its operations and businesses. Mr. Gaurav added ‘‘This made us feel that the moment was ripe for India to start inducting emerging technologies into its banking domain. This is the opportune moment for us to revolutionize the banking space and deliver Indian’s a world-class inclusive banking experience with cryptocurrencies.’

Under the leadership of Mr. Dinesh Kukreja, The United has been operating since 2012 and has been improving the lives of millions of Indians through its financial services. It is a member of the National Federation of Urban Co-operative Banks and Credit Societies Ltd. (NAFCUB) vide membership no. 1753 and certified with ISO 9001:2008 for Quality Management Systems. NAFCUB is an apex National Level Federation of Urban Co-operative Banks and Credit Societies. Currently, the United is providing savings accounts, cash deposits and withdrawals, multiple bonds, and investment products, and loans (home, gold, and consumer).

Speaking to the media, Mr. Dinesh Kukreja, MD The United & CEO of UNICAS, ‘We are entering into the future of financial services in India. Merging our decade of experience with Indian traditional finance with Cashaa’s international banking experience will bring enormous transformation to both Indian fintech and the crypto industry. We are the first regulated financial institution in the world with physical branches where users can access crypto products. By increasing our exposure to emerging technologies, we are aiming to rapidly expand to over 100 physical branches by 2021, employing thousands of skilled professionals in India.’ Our savings bank account holders will also be able to use their cryptocurrencies as collaterals to take loans, like any other traditional loan given by banks.

The Cashaa Team

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Cashaa Team
Cashaa
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