Mindfulness, Non-Attachment, and Nonprofit Marketing
mind·ful·ness
/ˈmīn(d)f(ə)lnəs/
noun
- the quality or state of being conscious or aware of something.
non·at·tach·ment
/ ˌnän-ə-ˈtach-mənt /
adjective
- a state in which a person overcomes their attachment to desire for things, people, or concepts of the world and thus attains a heightened perspective.