The CMDS Blog
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The CMDS Blog

Quick and Catchy: How a Lebanese Media Outlet Captures Audience With Explainer Journalism

Source: 13_Phunkod/

Ecosystem of Legacy Media

Explainer Journalism: One Model for the Future

We are a flat organization, decision-making is distributed, and everyone has a say,

We had to play the game of being attractive, generating content that was visually appealing,

Engagement Means “Going Native”

the Facebook crowd is very different from the Instagram crowd, which up until not a long time ago, was not a politicized crowd.

Alternative to Legacy Media

Most media is partisan media and that is the nature of the media landscape, and honestly most of the population would consume that and they’re fine with it. Our idea was to start talking to the crowd that thought that was a problem,

“Three Speeds”

Different content has different speeds,



Stories published by the team of the Center for Media, Data and Society

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Center for Media, Data and Society

Research center for the study of media, communication, and information policy and its impact on society and practice.