Developers, why should you build in the Centrality ecosystem?

Aaron McDonald
CENNZnet
Published in
4 min readAug 15, 2018

In our whitepaper we promised to deliver a bunch of stuff. What’s the Centrality ecosystem like and how is it coming together?

What’s Centrality all about?

Centrality is creating a decentralised app store with a twist. Instead of having applications that are all fighting one on one against their incumbent competitors in the non-decentralised world, we’re building an app store framework that allows applications to work together to gain scale. These decentralised apps — or dApps — help each other to acquire users, content, data and merchants, so that their applications can be richer. This means offering more content to users and more outlets to pay at from day one, so that they can get a leg up in the scale race against some of these incumbent providers. It’s not one dApp fighting against all the others in their industry, it’s a thousand apps working together. Think of it as a thousand zebras, running in a herd against competition, rather than one unicorn.

How are we changing the game?

Well, to change the way things work, you have to change the way things work. We’ve started from the bottom up and created an entirely new blockchain architecture called PL^G. There’s good technical documentation in the whitepaper for developers if you’re interested in how the next generation of blockchains will work and how scaling will work beyond, “I can do more TPS than you.” This isn’t just whitepaper vaporware, it’s the real thing — open source code is coming shortly and we have production applications using the PL^G framework already.

In addition to the Centrality decentralised app store and blockchain architecture PL^G, we also have access to resources for projects that want to hold a token generation event (TGE). The Centrality ecosystem includes Token Generator, a global funding network that raises capital in a responsible way, works with regulators introduces high quality projects to investors and funds the activities of these organisations. We never launch a product without good due diligence on the founders, their technology and the token model . Plus we’ve got a great investor base supported by CTIA to take these projects out to communities around the world.

In the six months since our TGE, we’ve been pretty aggressive and fast-moving. We outlined in our whitepaper that we were going to build a whole bunch of modules that help developers to build their decentralised apps inside of this framework. Half a year later, we’ve ticked off all those boxes. We are already working with developers who can come and pick up identity, payments, messaging, document file-sharing, a data marketplace and build these into their dApps. These core services are the building blocks of every application in the Centrality ecosystem and you don’t have to build them from scratch.

What resources are available for developers?

I won’t explain them all, but some heroes include SingleSource, our identity, compliance and KYC/AML engine. Having looked at what’s out there, I would say that this is one of the best decentralized KYC and AML tools available. It has a very strong engineering team and management team and it’s being used already in both blockchain and non-blockchain use cases, like insurance companies and banks. It’s clever technology that does real-time AML scoring, credit scoring and risk scoring — and you can build all those processes into your application.

The other core service that’s coming out shortly is Sylo, a fully-decentralised messaging, calling, video-calling, document-sharing application. You can download an early version now which is about 80% decentralised. The fully decentralised version, with forward secrecy, group chat, on-chain store and forward of messages and end-to-end encryption for those messages on chain will come out immently. In other words, Sylo is like Telegram but secured to the blockchain and you can take the protocol and build those into your applications.

What makes the Centrality ecosystem trustworthy?

We have around 30 projects now in the ecosystem so if you’re a developer that’s looking for early-stage funding or technical support to get a leg up, and you want to be part of this ecosystem that helps each other to grow, get in touch with us. We’re focused on mass consumer adoption, so we especially want to hear from you if you’re working on something that people will use everyday, like ordering food, or transport, or going on a holiday.

We’ve got great strategic partnerships with companies all around the world, including companies that are big in blockchain, companies who are big out of blockchain, and in industries that are important to the success of the ecosystem — and more partnerships are being announced all the time. We’re getting good cooperation from groups that are trying to transition into a blockchain-enabled economy and can help support things like customer acquisition, merchant acquisition, content acquisition. We’re also investing in research so if you’ve got interesting research, projects that may not necessarily have immediate value or research projects that need funding, then talk to us. We’ve got a great research team in-house that’s working on solving some of the long-term problems for creating this decentralized ecosystem.

We have offices in Auckland, Melbourne, London, Singapore, friends in Tokyo, and we’re looking at setting up two bases in the U.S. and China later on this year — get in touch with us at one of those locations. If you’re in a country that wants to set up one of our innovation hubs where we can partner together to grow the decentralised ecosystem, drop us a line.

Stay up-to-date on the latest developments through Centrality’s Official Telegram and join our community on Twitter, Instagram, Facebook, LinkedIn and Reddit.

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Aaron McDonald
CENNZnet

Co-founder and CEO of blockchain venture studio Centrality