Meet CinemaLogic

Araina Pereira
CENNZnet
Published in
2 min readJan 21, 2019

The platform providing transparency to cinemas worldwide

Marketing Exec Araina Pereira of the Centrality Accelerator powered by Lightning Lab shares more about the current cohort. To track the progress of the accelerator programme, follow Centrality on Twitter, LinkedIn, Facebook, Instagram and join our community on Centrality’s Official Telegram.

CinemaLogic is a B2B contract management platform that automates the supply of cinema releases to theatres and their audiences globally. Providing studios with real-time insights during the cinema release lifecycle, it delivers trust, transparency, and governance to the cinema industry.

Ahmed Almukhtar is the COO and co-founder of CinemaLogic. Here’s his short and sweet take on their journey so far:

What is the problem you are wanting to solve?

We’re bridging the gap between distributors (studios) and exhibitors (cinemas) around the world to enable them to automate and optimise theatrical distribution for every film released in cinemas globally.

What is your business planning to achieve by Demo Day (Feb 27)?

We want to build a reliable MVP and test it with early adopter customers to validate the solution.

Why have you chosen blockchain for your solution?

Smart contracts — the ability to have governance and transparency over the terms agreements and immutable execution of these smart contracts

Why did you want to be apart of the accelerator?

To accelerate using all the resources and pressure to get us to the market fast

What has been your greatest learning so far on your journey?

I’ve learned that it’s really important to prove market validation to attract investors and partners.

What has been the biggest success/highlight/achievement so far for your business?

I’d say building a proof-of-concept and pulling together a strong team to get moving!

What has been the biggest hurdle that you have overcome?

It was tough trying to onboard our first, paying customer before we even had a product.

What’s your ‘why’?

Our purpose is to protect, future-proof and grow theatrical distribution for studios and cinemas.

What has been the funniest thing that has happened whilst on the accelerator?

Answering these questions!

Want to find out more? Get in touch www.cinemalogic.co

To follow the progress of the accelerator programme, follow Centrality on Twitter, LinkedIn, Facebook, Instagram plus join our community on Centrality’s Official Telegram.

--

--