Challenge Accepted
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Challenge Accepted

Kick Start 2021 in a positive way — RED January & the Challenge Accepted app

RED January returns next month with its annual month-long fundraising campaign challenging people across the UK to get active every day in January to support their own mental health and raise funds to help others. This year participants can keep track of their progress and stay motivated using the Challenge Accepted app.

Participants can take part in any activity from walking, cycling to kicking a football about in the garden, and have the option to fundraise for Sport in Mind, the UK charity that uses sport and physical activity to improve the lives of people experiencing mental health problems.

More than 150,000 people have taken part in the RED January campaign since it started, raising millions of pounds for mental health charities. There are numerous benefits to regular physical activity, with a key mental health gain being the reduction in the risk of depression by up to 30%.

Hannah Beecham, Founder of RED January comments: “We know how tough 2020 has been for everyone, and we strongly believe that RED January can help people to start their 2021 in a really positive way. I was originally inspired to start RED January after witnessing the transformative effect that regular exercise had on my mum’s mental health. I hope we can help to get the nation’s mental health moving in a positive direction again with RED January 2021.”

Launched July 2020, and already winner of ‘Theo Paphitis Small Business Sunday’ Challenge Accepted is a motivation app that helps people discover, track and complete personal challenges. Be it 30-day health and fitness, reading lists and more. The app comes with challenges for people to complete immediately and also gives them the option of adding their own.

“Like RED January, the Challenge Accepted app is designed to help you stay motivated in a fun, flexible and inclusive way — with whatever goal you’re working on. It’s all about setting manageable goals whilst being active and entertained — with the flexibility that allows you to skip days, or restart your challenge if you need to without feeling guilty about it.” Steph Mandeville, Challenge Accepted Co-Founder

Signing up is easy and free, people can register at and download the Challenge Accepted app on the Apple App Store or Google Play Store to tick off each day they’ve been active.

Over 70% of REDers are likely to continue what they started during RED January if they’re given the support and motivation to do so. Following RED January, people will be able to continue to track their days of doing something active on the Challenge Accepted app and get support through RED Together to stay motivated and active beyond January.

Visit to download

The Challenge Accepted app, launched July 2020, helps people to discover, track and complete challenges from 30-day health and fitness, books and more. The app is free to download, on the Apple App Store and Google Play Store. Visit for more information.




The app to help you discover, track and complete all your challenges all in one place

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Steph Mandeville

Steph Mandeville

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