Introducing Champions of CX
It always comes back to this.
What are we all doing here? What matters to us?
The human experience is anchored by an inherent desire to connect with other humans. We’re inquisitive and driven to learn, explore, understand, and be understood. We want to be acknowledged and valued. At our core, we want our individual experience to be considered, cared for, and impactful to what we consider “better”.
In a world full of options and choices, whether as an employee, patient, or customer, what usually tips the scales in the end is the experience and how it makes us feel. Champions of CX is an inside look at how to better craft these customer experiences through the eyes of some of the best.
Through my work at Likemoji, I have the opportunity to learn from inspired people at awesome companies that really care about listening to the needs of others and driving positive change within their organizations. They all have a common thread: A process that synthesizes insight into actions and thoughtful design to create delightful experiences for their customers, teams, and those who connect with their vision of better.
Champions of CX is a weekly exploration with the thought leaders of these companies about what CX means to them, strategies they use to create incredible experiences and why it matters. I’m looking forward to taking a deeper look at what we can learn from these Champions of CX as well as the comments and ideas from the readers who take interest.
Next week we’ll be talking with Christina Anderson — Head of Marketing and Member Relations at Tahoe Donner Association — one of the largest and highest ranking resort communities in the US.
I invite you to follow, engage, ask questions and suggest future interview guests who you believe contribute to creating amazing experiences.