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FDAs Ban on Red Dye №3 Sparks Food Safety Changes You Need To Know
The FDA's ban on Red Dye №3 impacts the food industry, altering safety standards and questioning additives in popular products.
Artificial dyes like Red Dye №3 are commonly used in the food industry to enhance the visual appeal of products, making them more attractive and enticing to consumers.
Bright, vivid colours are often associated with freshness, flavour, and quality, even when the nutritional value of the food remains unchanged.
For example, red hues in candies or baked goods can evoke sweetness or indulgence, while vibrant greens and yellows in processed snacks suggest natural or fruity flavours.
This visual enhancement taps into the psychology of eating, as studies have shown that colour can significantly influence taste perception, appetite, and purchasing behaviour.
From a psychological standpoint, colour plays a powerful role in creating an emotional connection with food.
Children, for instance, are particularly drawn to brightly coloured foods, which often translates to a preference for items laden…