5 LinkedIn Courses I strongly recommend
During pandemics, I join lots of online courses and I left most courses unfinished because they were too boring. But when I start to join LinkedIn courses, I start to enjoy it. The courses I’ve attended this far consist of small parts. It’s easy to complete and I don’t have to left unfinished courses. I wanted to suggest to you the courses I took and liked here. I am sure there will be something for everyone as I have taken many courses from Canva to data science. And I want to add a couple of courses I want to take later :) Also, I’m open to all course suggestions, it doesn’t matter for me if it’s not from LinkedIn :) I hope it helps, see you later! Enjoy x
1. Strategic Thinking
Strategic thinking is the ability to think on a big and small scale, long and short term, and into the past and the present. In this course Career and personal branding expert, Dorie Clark shows us how to carve out time to think about strategy, gather data, learn from the past, create a vision for the future, and implement strategic thinking within your team.
Learning objectives
- Embracing the strategic mindset
- Making time
- Learning from the past
- Getting details right
- Strategic thinking with a team
- Measuring success
2. Critical Thinking for Better Judgement and Decision-Making
Instructor Becki Saltzman teaches skills that will improve how your company or team innovates, tackles challenges, and responds to change.
Learning objectives
- Comparing critical and strategic thinking
- Minimizing bad judgments
- Recognizing cognitive bias
- Using counterfactual thinking
- Overcoming loss aversion
- Avoiding logical fallacies
- Creating a culture of critical thinking
3. Becoming a Product Manager
This course answers ‘What does a product manager do?’ Question. With this course I’ve learned how to address real user needs, approach customer development, run MVP experiments, sketch out mobile apps, work with your stakeholders, and much more. Instructors go over the major phases of the product lifecycle and discuss how approaches like agile, scrum, and kanban work in real-world situations and do great work with structuring and prioritizing the concepts one should learn.
Learning objectives:
- What is a product manager?
- Different types of product manager roles
- Differences between product and project managers
- The major phases of the product lifecycle
- Lean, agile, scrum, and kanban
- Finding and monitoring competitors
- What is customer development?
- Designing and running an experiment
- Wireframing
- Working with engineers, designers, and executives
4. Learning Canva
I love Canva, in fact, I made the photo of this post on Canva. It’s a great world to discover and I love spending time on Canva. Canva expert Marley Baird shows how to add and edit images, work with typography, and use the built-in design templates to build your next project with Canva.
Learning objectives
- Adding your brand to Canva
- Adding images
- Editing images
- Typography
- Using design templates
- Designing presentations
- Designing logos
- Creating animations
5. SEO: Keyword Strategy
Formulating a keyword strategy is one of the most important activities in marketing. Digital marketing expert Matt Bailey begins with the basics, covering what keywords are and what they do and after this, covers all the important components of choosing keywords including how to determine customer intent, identify trends, develop analytics, utilize negative keywords, and focus on what works.
Learning objectives
- What are keywords?
- Why are keywords important?
- Starting keyword research
- Creating a starter set
- Analyzing keyword patterns
- Reading search engine results in pages (SERP)
- Mapping keywords across the customer lifecycle
- Applying keywords to optimize your website
- Choosing keywords for voice search
- Build your quality score with themes
- Apply keywords to optimize your marketing
