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A new measure of business success

Why data and measurement are key to a circular economy transition

Picture by Jon Flobrant
Picture by Evan Kirby
Picture by Joshua Rawson Harris

Measuring the circular economy transition for businesses

Picture by Ryoji Iwata
Picture by Steinar Engeland

Benefits of circular economy measurement



Features and thought-leadership on the circular economy

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Ellen MacArthur Foundation

We work to build a framework for a circular economy that is restorative and regenerative by design.