In 2012, I co-founded this marketing company working from a ping-pong table. Over the past 5+ years, my vision for the company changed many times, but I’ve always believed the properties that define a strong community (loyalty, motivation, empathy, etc.) are the same properties that build successful experiential marketing campaigns. We wanted that to be reflected in our name.
Since the company’s inception, we’ve been honored to work with a number of world-class brands across several industries, including sports, retail, tourism, healthcare, beverage, and entertainment, among others. Throughout our journey, the clients, colleagues, and communities who have come to know us well have always ended up referring to us as “Civitas.” It’s short, sweet, and still represents who we are as a company. So today, we are officially becoming Civitas.
Last year was a big year for the company, so this transformation into Civitas is a no-brainer. As we kick off 2018, we’re setting our sights even higher, with plans to continue this momentum as we work to fulfill our mission.
Starting today, you will notice changes in our branding that reflect our new name. Our name will be updated in our website content, blog posts, and other messaging. You can find us online at: www.CivitasMarketing.com
Nothing else is changing. More than ever, I am energized by our team, our clients, and the work ahead. This name change will not affect our internal structure or communications protocols in any way. If you have any questions, please feel free to contact me or invite me out for a beer.
We look forward to working with you as Civitas from now on.
Best,
Jacob Taylor
Founder & CEO