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ClearPurpose

Through ClearPurpose, we share our experience, tools, and methodologies to approach strategy development with discipline and structure, making it easier to achieve clarity, gain consensus, and communicate coherently.

  • Tools
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  • Books
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  • White Space: Sprint Enterprise Mobility

    White Space: Sprint Enterprise Mobility

    Launching a white space business is hard and requires a commitment to building new capabilities.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 13
    Developing Strategy: Outside-In vs. Inside-Out

    Developing Strategy: Outside-In vs. Inside-Out

    Whatever approach is selected, recognize the strengths and weaknesses of the approach and make adjustments as appropriate.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 10
    Developing Strategy: Project vs. Process

    Developing Strategy: Project vs. Process

    An important dimension of strategy efforts is whether this an ongoing strategic planning process, or a one-time project.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 9
    Developing Strategy: The Right Perspective is Essential

    Developing Strategy: The Right Perspective is Essential

    Having a realistic perspective is a critical starting point for developing any strategic plan!
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 8
    How Do You Develop a Strategy?

    How Do You Develop a Strategy?

    Over the next few days I want to lay out some of the key dimensions that shape strategy development.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 7
    Book Brief: Rules for Revolutionaries

    Book Brief: Rules for Revolutionaries

    Rules for Revolutionaries is a short, breezy book filled with inspiration and insights for anyone wanting to change the world.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 3
    Book Brief: Hooked

    Book Brief: Hooked

    Hooked provides a simple model for how to achieve a level of control that the author jokingly calls a “superpower.”
    Go to the profile of Russell McGuire
    Russell McGuire
    Jul 2
    Tales
    Disruptors vs. Incumbents

    Disruptors vs. Incumbents

    How does the battle between potential disruptors and the existing players actually shape up and play out?
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 25
    Threats to Incumbents

    Threats to Incumbents

    The Connected Intelligence revolution represents a threat to industry leaders whose advantage is based on human experience and knowledge.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 24
    Episode 5: Data vs. Information vs. Knowledge vs. Wisdom

    Episode 5: Data vs. Information vs. Knowledge vs. Wisdom

    Information can describe, but knowledge can direct — resulting in action. Most theorists, however, struggle with how to define wisdom.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 23
    Strategic Drivers of the Connected Intelligence Revolution

    Strategic Drivers of the Connected Intelligence Revolution

    I believe that correlation of data, prediction of future outcomes, and trusted automation are the three key drivers for this revolution.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 22
    Voice Banking

    Voice Banking

    For those at risk of losing the ability to speak, voice banking technology provides an almost miraculous way to recreate their unique…
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 19
    Real World Interfaces

    Real World Interfaces

    What makes the Connected Intelligence revolution life changing are the technologies that link that intelligence with the real world.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 19
    Cargill’s iQShrimp

    Cargill’s iQShrimp

    In 2018 Cargill introduced iQShrimp, a cloud-based data solution for shrimp farmers.
    Go to the profile of Russell McGuire
    Russell McGuire
    Jun 18
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