Game On: Taking a Sales Summit to the Next Level
Client: Emburse, travel and expense management solutions company
Date and Location: January 22–24, 2024 | Orlando, Florida
Team: Bree Ripley (Designer and Art Director, Clever Creatures), Jane Cormier (Creative Director, Emburse), Mike Cormier (Art Director, Emburse)
Collaborators: Authentic Agency (experiential production)
Client Goal: Create an engaging “Level Up” event identity that excites Emburse’s sales team for the Sales Kickoff 2024 event in Orlando, Florida.
Solution: Transform the sales summit into a vibrant 8-bit world — featuring executive avatars, the iconic Orlando skyline, retro video games, and countless creative nuggets for an unforgettable experience.
Key deliverables: An event identity system, including the logo, color scheme, and typography; event materials, including posters, signage, event badges, and digital assets. And an experiential world created for stage design and promotional material needs.
Originally published at https://clevercreatures.com on June 21, 2024.
