The Secret Weapons in Tackling the Climate Crisis: Vision and Storytelling
A vision of a sustainable future told through a compelling story is far more powerful than scientific facts and figures
Crafting a vision for the future
Imagine it’s the year 2050 and we’ve successfully been able to hold global warming below the 2°C threshold (and ideally 1.5°C) the Intergovernmental Panel on Climate Change (IPCC) scientists have been warning us about.
What does that future world look like and feel like when you imagine it?
Are we more connected to nature or more connected to technology, or both?
How do we communicate and treat one another?
Do our political and economic systems function the same as they do now, or are they drastically different?
Is there more inequality than exists now or less?
Is it an extractive society that places growth and development above all else, or one that promotes the use of natural resources with care and consideration?
What are the most important values and beliefs that people hold in this future society?
