What Makes Patagonia A World Leader In Sustainability

In 2019 Patagonia received the UN Champion of the Earth award in the category: outstanding entrepreneurial vision. The award was established by the UN Environment Program in 2005 to “celebrate outstanding figures whose actions have had a transformative positive impact on the environment.” (UN-environment).

I have previously outlined how Patagonia incorporated sustainability in their DNA since day one here. Patagonia has realized multiple initiatives for the environment. Examples are:

• The Worn Wear program An e-commerce shop where you can buy secondhand Patagonia products. That should encourage customers to purchase used clothes instead of new ones.
• 1% for the planet Patagonia’s founder Chouinard has donated 1% of the company’s annual sales to good causes. In 2002, Chouinard co-founded the non-profit 1% for the Planet. By joining 1% for the planet, companies also pledge to donate 1% of their sales. Renowned members include Honest Tea and Boxed Water.
• Action works A website that allows you to connect to local/regional environmental protection groups.

Patagonia also has ambitious goals for the future. They aim to be carbon neutral by 2025, source 100% of their energy from renewable energies, and increase their percentage of recycled materials. Let’s look…