CLIPr Now Integrates with Highspot’s Sales Enablement Platform to Deliver Advanced Video Engagement for Users
At CLIPr, we are leading the video revolution, helping people spend less time watching and more time “doing.” Achieving this goal requires us to seamlessly connect our multimodal AI technology with many other popular platforms beyond our own like Teams, Google, Zoom and much more. We are happy to share that the sales enablement platform, Highspot, is the newest member of CLIPr’s integration partners!
Users can now have their video content, such as marketing and sales collateral, sales training, and recorded meetings indexed by CLIPr as well as access the CLIPr video content library and analytics within the Highspot platform.
According to Forrester, 60–70% of marketing content remains unused by sales departments. Highspot solves for this by enabling marketing teams to equip sellers with the right content for every conversation, measure what’s working and what’s not, and optimize to ensure content ROI. With content to engage customers, guidance to land strategy, training to improve skills, coaching to elevate performance, and analytics to inform action, Highspot’s unified sales enablement platform gives revenue teams a single solution to increase sales performance and drive repeatable revenue.
Within Highspot, sales teams can upload any video to the platform, where CLIPr’s multimodal AI analyzes audio and visual cues using natural language processing (NLP) and emotion detection to index the most important topics and moments in each video, making them easy to securely search and share with others. Our searchable database and quick recall of video content makes it easy for sales teams to access the right content when they need it — a significant improvement over skipping in 10–15 second intervals. On the backend, CLIPr analytics surface important engagement metrics including total video views, total hours watched, which topics and subtopics were most/least popular, and deep analysis of viewer reactions and clip sharing trends.
We also would like to extend our gratitude to strategic partner and customer Poly, which surfaced the need for our collaboration with Highspot. Their 2,500 salespeople rely on both Highspot and CLIPr but needed the platforms to seamlessly and securely work together without the need for two separate log-ins and user interfaces.
Highspot’s Jarod Greene, VP Product Marketing, commented on the partnership: “Video is a powerful asset, especially in today’s remote and hybrid sales world. We are excited to welcome CLIPr to our growing partner network and to offer their innovative technology to our customers.”
If you don’t have Highspot and would like to download CLIPr directly for a free 4 hours a week, register at https://www.clipr.ai/.
