Top 10 Reasons Why FinTech Startups Fail

Kris Cooper
Codiant Insights
Published in
2 min readSep 13, 2022

The Fintech industry is growing exponentially over the past few years. Apparently, this industry requires heavy funding and investment to launch products and services using technological innovations. However, despite the ample amount of investments, the industry still carries higher business risks. Let’s see the most common mistakes that poses Fintech startups a business threat.

10 Common Mistakes That Leads To Fintech Startup Failure

  1. Competing Solely On Cost
  2. Overlooking Market Requirements
  3. Overlooking Legal Aspects
  4. Underestimating Competition
  5. Failed In Choosing The Right Investor Or Venture Capitalist
  6. Improper Budget Management
  7. Not Following Innovations With Technical Functionalities
  8. Underestimating Sales Cycle Length
  9. Ignoring Customer Requirements & Feedback
  10. Lack Of Project Development Road Map

A missed market fit can lead to a number of problems. By not focusing on customer engagement and being confident on other vulnerable situations can push you from hill top.

By taking into consideration these common mistakes, startupreneurs can gain better insights for future improvements.

Make sure, it’s majorly the early stages when you have to gain grip of your operations and plan the next step accordingly.

Big ideas requires big attention as well as measures. No matter how great your idea is, if you hit the market without the right attitude and approach, you will seemingly fail to achieve your business objective.

If you’re looking to dig deep into the topic and shape your efforts for Fintech app development read the full blog here.

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Kris Cooper
Codiant Insights

Adapting business processes, culture, and customer experiences to align with evolving business and market demands.