3 COSTLY MISTAKES TO AVOID AS A CONTENT WRITER
I remember losing several content writing jobs simply because of the price I stated.
As a certified teacher who loves creating content, I took interest in blockchain technology, so I decided to go on the ride and learn more about it.
So, I learned, researched, and learned again. Fortunately, or should I say, unfortunately, learning never stops on the blockchain, which is a good one tho. However, I observed that a lot of people were still struggling to understand what Blockchain technology was all about and so, I decided to make that switch from a health and physical education teacher to a blockchain tutor. Even though I still talk about health and physical education on one or two occasions as one would be termed unwise neglecting the place of healthy living in the society.
After I decided to take blockchain content writing seriously, this was where the problem lay.
I made several research about how much content writers earned and wow, I was thrilled. And of course, where I come from, we would say, “I don hammer”, but unfortunately, that was the beginning of my mistakes.
Aside from the fact that some of these companies will underprice you so much that you will begin to think writing is a punishment, I also had my flaw which I will be talking about.
So, what exactly am I talking about? What are the mistakes I made?
1. I thought that all companies were the same unfortunately, I was wrong.
Truth is, no two companies no matter the sector is exactly the same. Not in payment structure or even, under financial capacity. So, don’t make the mistake of comparing two different companies. For instance, Binance as a blockchain company may definitely pay much more than another upcoming company. And comparing or using the Binance price you googled online would be disastrous and would definitely deny you of that opportunity.
Every company has a different payment structure designed for different roles and in the case of being underpriced, it is your sole responsibility to show the company what you bring to the table.
2. What do you have to offer?
I have learned that some of these companies will always refer back to your profile. Linkedin profile especially or your website if any, to examine if you are really the right person for the job. This is why you need to build your online presence. Not just about your portfolio but about your interactions, your posts, articles, likes, etc.
- These companies want to see the nature of your interactions with other people.
- They want to see how you commune with other people and if your posts are able to convert
- They want to see how you are able to strategize and use different tones for different posts.
- And lastly, they want to see the level of effect you have or can have on the LinkedIn family or other social media. Which will also determine the effect you will have on their desired target audience.
This is a scope for valuation which is why you need to start making those posts today.
3. Don’t go for the money.
If you are just starting as a writer, I repeat, don’t go for the money. A lot of us writers always go for the money, which is sometimes evident in our tone. Unfortunately, some Interviewers are very observant and consider it a negative trait. Always aim for value instead. Make the company see that you are there to change their story and bring a solution by creating high-value content that converts.
And to do this, you need to work on yourself, learn new things every day, have a role model, and write at least 3 articles per week. Practice they say makes perfect and no good writer came from the moon. They all started writing consistently and got better at it.
I learned this the hard way, but having realized and working on it has made me an even better writer, and today, some of these companies do contact me to be their writer even without me applying for the job role.
So you see? These were the mistakes I made and how I was able to overcome them.
DO THESE AND LET YOUR VALUE SPEAK FOR YOU.
Also, don’t hesitate to share your opinion,
About the Author
Igwe Ihuoma Patience is a self-taught creative and industry-specific content writer, and cryptocurrency enthusiast with 2years plus experience and knowledge of the constantly evolving blockchain space.
I am skilled in content creation, copywriting, curating captions, video editing & graphic designing with mobile phones and I teach others how to get started in the cryptocurrency and blockchain space and My goal is to make blockchain learning and updates easy for anyone to understand.
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