Can AMAZY be a serious competitor to StepN?

Masoud_Crypto
Coinmonks
5 min readJun 16, 2022

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For years, there were various apps and gadgets that encouraged us to walk and run, but for many people, no incentive may be as attractive as making money, and it was StepN’s project that, thanks to blockchain technology, enabled people to Familiarize theirs with the term move2earn.

Following the success of StepN, a new trend emerged in this area, and many projects wanted to provide a copy or similar to StepN and target users who missed out on StepN initial profit but they are have not been successful so far, but this does not mean that we will never have a strong competitor for StepN, especially now that StepN has become weaker due to the problems I mentioned in previous articles. (Will StepN be revived?)

The AMAZY project is one of the projects that I think has the potential to disrupt order, and in this article, In this article, I want to introduce you to this project and write a little about its important points.

what is AMAZY?

In the AMAZY project, there are four types of sneakers NFT that you can buy or rent and then get an AMT token with a certain amount of walking or jogging daily, and this token can be sold, or you can level up sneakers, or you can repair sneakers.

why someone has to pay for me to walk?

You must have asked why someone has to pay for me to walk? I will answer your question, If precise gameplay and a win-win are designed, it is possible that all stakeholders will benefit in one cycle. Of course, designing such a token economy is very difficult, but it is possible, and we have seen successful examples in many projects. One of them was StepN.

I need to remind you that the income that the AMAZY project team earns is from buying and selling NFT, and Gems, as well as minting and renting sneakers

AMAZY team:
According to the AMAZY website, the main team consists of four people, whom I will briefly introduce below:

🌟Artem Nikolaev, founder of AZUR GAMES, a company that ranks 3rd in the world in terms of the number of gaming applications downloads — 1.5 billion+ downloads in 2021 (Google Play is in first place with 2.4 billion downloads)

🌟Sergey Kosenko, 5.5M followers on Instagram, 130K+ community in the crypto channel, and the media agency Kosenko Media, which has been working with celebrities and bloggers of the CIS for 6 years.

🌟Stanislav Zhupin, CPO. Crypto Enthusiast, Crypto Investor in 50+ projects

🌟Ilya Podoynitsyn, CTO. Launched 10+ blockchain products as CTO. Highly experienced in FinTech, NFT & DeFi development.

There are two things about the project team:
The first is the presence of Artem Nikolaev, who, considering that the co-founder of Azur games is one of the best game publishing companies, can be very effective in introducing this project to the target customers. Of course, I did not see a place where he talked about collaborating on this project, and for this reason, I asked him on Instagram if they are also the founders of the AMAZY project? I will leave a comment for you below this article if he answers.

The second is the presence of Sergey Kosenko, who has 5.5 million followers on Instagram and can coordinate well with his influencer colleagues and significantly increase brand awareness.

Overall, they seem to have a good team technically and in terms of communicating with the community, but I hope that their big name and their busy schedule do not prevent them from focusing on this project and that they can do their best to make this project a success.

The big launch:
Well, as you can see from the introduction of the team, this project has involved a very large community, and according to a previous article I wrote(The Chinese storm in StepN!), we found out that most StepN users are from Russia, and the Russian people are very interested in move2earn, and AMAZY is a Russian project, If we put these facts together, we find that in the early days of the project, a very large number of users are likely to be eager to use it. This puts a lot of responsibility on the technical team, and they have to do their best to The initial project did not bug, but they have announced in the news that they are testing the app and will identify and fix possible bugs.

In addition to the large number of users who are waiting to launch the project, the team has made many promises to StepN, such as the possibility of renting sneakers and walking in groups. Of course, these features are also in StepN roadmap, but they are due to face Various problems that have not yet been implemented and this is the most important thing that worries me about this project.

The token economy is the most important part of move2arn projects. The smallest mistake in this part can be the last mistake and means the death of the project.No matter how much you have already done your calculations, there may be bugs in your project during the launch and the influx of a large number users, and this is very dangerous for this reason, I am afraid of the big launch of this project and I suggest that it be launched with low features of the app and the next features be implemented step by step when it reaches a stable state. Of course, I know that they have mechanisms such as activation code But I think this is not enough and they should have more plans to control the supply and demand and the health of the token economy.

Conclusion :
The big strength of this project is that it looks like an eager community and a team that knows how to communicate with the community, and the most important challenge for the team is managing the post-launch token economy, which I hope will be successful and we will have another powerful move2earn project.

https://amazy.io/

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