Doodles Ideas and Vision

The Wolf of Wallet Street
Coinmonks
2 min readJul 18, 2024

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How to build the next billion dollar NFT project:

Ideas and Visions that changed the game part 16

Welcome back to the most ambitious content series ever created on NFT Twitter. If you’re new here, we’re breaking down the most successful collections in Web3 history and studying what made them special. The goal is to come up with the blueprint for the perfect NFT project.

What makes a project successful? As we found out, it comes down to 12 things:

-idea and vision -launch strategies -marketing strategies -innovative mechanisms -things that make them special -world building -branding -content strategy -business model -emotional utility -perks and utility -art

This week, we’re focusing on category 1: Ideas and Vision.

Today’s featured project: @doodles

Let’s break it down:

Doodles: Project Idea and Vision

Strategic Leadership with a Vision:

Julian Holguin’s appointment as CEO underscores Doodles’ commitment to a well-defined mission and vision, establishing a unique identity in the NFT space. This emphasizes Doodles’ dedication to thoughtful brand development, mirroring the strategic planning of major multinational firms.

Broadening Reach with Innovative Tech:

Doodles aims to democratize access to NFTs using gasless transactions and proof-of-stake models. This strategy is designed to simplify entry into the digital art space, reflecting Doodles’ vision to make NFTs accessible and engaging for a mainstream audience.

Cultural Fusion through Strategic Intent:

The collaboration with cultural figures like Pharrell Williams highlights Doodles’ vision to meld NFTs with mainstream culture, aiming to create a new cultural paradigm that bridges digital art with traditional media and music.

Universal Art Appeal:

Doodles’ art style is vibrant and inclusive, appealing to a wide audience. This artistic direction is central to Doodles’ vision of creating an accessible and welcoming entry point into the NFT world, aiming to attract a diverse demographic.

Personalization and Customization with Doodles 2:

Introducing a high degree of personalization in NFTs, Doodles 2 reflects the vision to engage users deeply by allowing them to create customizable characters. This innovation underscores Doodles’ commitment to enhancing user interaction within the digital identity space.

Expansive Ecosystem Vision:

The vision to extend the Doodles brand into music, gaming, and consumer products demonstrates an ambition to create a multifaceted brand. This reflects Doodles’ broader vision to embed NFTs into a wide array of everyday experiences, transcending traditional NFT offerings.

Community-Centric Brand Building:

At its core, Doodles emphasizes building a strong, engaged community. This vision of fostering a vibrant and participatory user base is pivotal to the brand’s long-term vitality and relevance, aiming to cultivate a dedicated ecosystem that contributes to and benefits from Doodles’ growth.

Thanks for reading.

For more crypto content and NFT analysis, you can connect with me on Twitter (DMs are open).

Stay safe, and see you soon!

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The Wolf of Wallet Street
Coinmonks

Documenting my adventures in the Wild Wild West of the crypto markets.