How NFTs are going mainstream

Published in

Coinmonks

4 min readMar 28, 2022

Non-fungible tokens are the next step mainstream we’re all getting familiar with. Whether you’ve understood their concept or not, their presence in the web 3.0 is unavoidable especially with the huge collaborations and fields its stepping into. Metaverse Fashion Week?! Yes, you’ve heard that right. The world is fully getting engaged in this field and you really don’t want to miss out on a concept as new as this. How, why and when did it become mainstream? Now that’s what we’re here for.

A huge market for collectors and artists

People interested in rarity and exclusive items all approve for the uniqueness associated with NFTs and their art. The concept is still weird and not understood to some, because it takes you a right-click to get any photo you want, wherever and whenever. However, when it comes to NFT, there is a valuation for the work and art being produced due to the unique digital ownership. This value will elevate the art movement and actually make people appreciate the time it takes to develop art copyrighted or listed all over the internet.

Suitable Audience

According to major researches and stats, the NFT audience is all about the “edgy” slash “trendy” people all-down for the hype and new concepts. The target covers advocates, artists, crypto enthusiasts and all sort of eccentric and unconventional styles. This is when you know that the Web 3.0 as a whole sustains a promising future since the crucial entity making it survive is majorly innovators and early adopters. These younger generations even introduce laggards to the original concepts they believe in, giving a trustable WOM and even persuading others to enter into this decentralized and fluctuating world.

High outreach

The audience of the NFTs are the typical art enthusiasts, but with an added technological approach! The tokens are combining the concept of a rationale coding with out-of-the box artistic side of things!

Scam and Wash trade, A sign of mainstream too!

One cannot ignore that a concept as popular as the NFTs is essentially an open source for scams and wash trade. When it comes to wash trade, a lot of popular figures have created their own NFTs which sold out with no one even knowing about them but their NFT artists. This means that they’re buying their own work, just to march on with the trend indicating the popularity and viral route NFTs have reached.

Physical and long-run thinking

This avenue has even expanded to tangible and physical art. The roadmaps are opening physical approaches like tangible artwork, merch or other real-life PR as the latest Doodle’s event for example. In fact, not only are NFTs becoming mainstream, but also expanding to the tangible world around us!

Fame track

Artists are breaking into this field. Paris Hilton with a pic of her cat, Steve Aoki with his concerts in the Metaverse, Taco Bell commemorating their potatoes in their NFTs, Sylvester Stallone showing off his iconic characters, Emily Ratajkowski selling an NFT of herself!

Yes people! NFTs are the Blockchain key for everyone.

In a Nutshell…

Again, NFTs are becoming mainstream, and there is a bigger virtual space being built along the process with the Metaverse being the clearest example of all. Some might see this as a scam or façade, others as a fading hype! The Ant Land, however, sees it as art. As technology, as utilities, as a collective and inclusive community. The world is going in a virtual direction, and Ants are marching accordingly with our sophisticatedly drawn art and future high-end collaborations we’re starting to implement. Join our Discord to know more and get exclusive news from TAL!

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How NFTs are going mainstream

In a Nutshell…

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Written by The Ant Land