Web3 #SocialFi

Lion's Share Group
Coinmonks
2 min readOct 22, 2023

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Lions Share Group have been following socialFi for a little while. We love the concept but just what is it?

What is SocialFi?

This merge of “social media” and “finance” represents crypto’s latest endeavor to monetize online social interactions. At its core, SocialFi merges the realms of Web3 and social media, introducing decentralized finance (DeFi) principles to the world of social networking. SocialFi envisions a universe where your interactions on social media platforms can be monetized. This concept empowers influencers, content creators, and users to take control of their data and harness the value of their online presence. For instance, some projects allow users to message, share, and even trade the value of their interactions. Others, like a crypto-version of OnlyFans, enable users to publish and monetize their content. Others again are harnessing Telegram, X as well as their own platforms to maximise reach and gains. While many are looking to develop and monetise unique NFTS in their roadmaps. The possibilities within SocialFi seem limitless. Though there’s a significant overlap, SocialFi distinguishes itself by placing a strong emphasis on the financial aspect. Decentralized social media platforms like Lens Protocol or Nostr often prioritize decentralization but don’t delve deeply into finance. In contrast, SocialFi projects center on the monetization of interactions. At the heart of SocialFi are decentralized applications that cater to content creators, influencers, and participants seeking greater control over their data and the ability to monetize their social media engagement. This monetization typically occurs in cryptocurrencies, while nonfungible tokens (NFTs) handle identity management and digital ownership. These SocialFi projects are structured as decentralized autonomous organizations (DAOs), designed to resist centralized censorship decisions. Thanks to advancements in blockchain technology, SocialFi can now handle the throughput required for seamless social media interactions. We @Lions_Share_ believe the massive potential in social Fi projects. From our own research this industry could be worth 10’s of billions.

Currently this is a new exciting early stage and if you pick the right project you could make many many X’s.

(1) Lion’s Share Group (@Lions_Share_) / X (twitter.com)

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