When Crypto gets into politics

Published in
5 min readJul 24, 2022


Photo by Aditya Joshi on Unsplash

The digital world has become a vibrant scientific presence. Adopting new digital tools and platforms has accelerated the pace of innovation. But even with these positive developments, the government remains cautious about using digital technology in political campaigns. In this article, we look at how cryptocurrency is changing politics and how it could benefit elections in the future.

We’ll be heading into the voting season with many nations eager to see who will take office next year. Cryptocurrency has played a huge role in that ritual this past year — growth, usage, and adoption have all been strong for cryptocurrencies in 2022.

Here are some ways cryptocurrency impacts elections: 1) Political advertising — According to research firm Digital Globe, there is a growing appetite among consumers for political ads that focus on topics such as trust, accountability, and confidence. That’s because politicians are increasingly recognized as a source of transparency and accountability; they’re also an essential part of any democratic process — legislators and candidates alike have used social media to connect with their base in recent elections. As a result, political advertising has become more popular than ever before.

What is politics by digital?

In short, digital politics is the process by which candidates use digital platforms and platforms’ ability to create content and engage their supporters through digital channels. For example, suppose a candidate wants his campaign to reach out and engage with supporters. In that case, they could create a digital communications platform, distribute digital materials, or create an online community for interacting with the candidate. In his pre-primary debate speech, Republican Senator Susan Collins of Maine noted that digital platforms have been “an amazing bridge between the people and me.” That is, through digital channels, the candidate can reach out to supporters and share their likes and dislikes, expand their horizons, and find common ground with them on issues. However, the biggest impact of digital platforms on the campaign trail has been in using them to target individual voters. For example, an online billboard campaign using a digital platform could direct its intended audience to a site where they can log onto that billboard…