Wrangler Launches NFT Wearables In Decentraland’s Digital Metaverse

Called the NFT Mr. Collection, Wrangler’s NFT launch is described as the first drop of NFT that truly bridges the physical and digital worlds. The NFT collection, conceived, choreographed and choreographed by musician Leon Bridges, is inspired by the Coming Home singers’ rare denim dress that Wrangler unveiled last August. To celebrate Wrangler’s 75th Anniversary, LTD.INC will be launching 75 digital NFTs centered around a rare denim dress made exclusively for Leon Bridges.

The winning bidder will receive a one-of-a-kind real-life dress delivered in a retro-futuristic suitcase with unique content created by Bridges included in the clothing, as well as an ultra-rare Decentraland Wearable physical denim jumpsuit. transported by air. The winning bidder will receive a physical copy of the denim dress and a digital “legendary” version of the NFT representing the ownership of the dress on the blockchain. The accompanying 1-on-1 digital NFT representing clothing ownership on the blockchain, along with curated content created by Leon Bridges, is retrieved using LTD.INC’s own NFC application and scanning technology.

The Legendary tier, which will be unveiled at a private event in September, consists of a replica of a custom-made Wranglers 1 in 1 denim jacket and a denim suit designed for Leon Bridges, which is…