Colourcake
The Creative Production Agency | Amsterdam
How to Use Brand Storytelling Effectively
How to Use Brand Storytelling Effectively
It’s all about letting the brand take a backseat and putting your customers at the center of the story.
The Risks of Telling the World Your Brand is Sustainable
The Risks of Telling the World Your Brand is Sustainable
And how to make your sustainable branding rock.
Humanising Brands: Not Just a Marketing Buzzword
Humanising Brands: Not Just a Marketing Buzzword
In the world of branding, “humanisation” isn’t just another fleeting trend. It’s an ongoing shift in the way that consumers want to…
Traditional offices are dead. Blended living concepts are in.
Traditional offices are dead. Blended living concepts are in.
We’re entering the age of blended living and working concepts, and it’s the hospitality industry that’s leading the way.
Beyond The Human Touch: How Hotels Can Bounce Back
Beyond The Human Touch: How Hotels Can Bounce Back
For hotels, success will lie in their ability to re-position themselves and adapt to the “new normal”.