CVC Presents: “Testing Business Ideas” Webinar & Transcript, feat. David Bland and Beth McKeon

This webinar was recorded live on April 28th, 2020, and sponsored by the Columbia Venture Community (CVC) — a global network of nearly 6,000 Columbia University alumni, students, and staff who are interested in all aspects of entrepreneurship and innovation.

CVC Global President Ryan MacCarrigan recently welcomed guests David Bland and Beth Mckeon to discuss David’s new book Testing Business Ideas, co-authored with Alex Osterwalder.

In this webinar, we explored the subject of entrepreneurial risk — how to measure and understand it through several different lenses. We also touched on the relationship between startup risk and experimentation and how our tolerance for risk might change in the wake of COVID-19.

Topics Covered:

• Identifying and testing risky business assumptions as quickly as possible.
• Why rapid experimentation and learning often provide a clearer picture of early-stage risk than other more traditional…