TappyToon Set To Become the Leading Digital Platform for Comics
As comics grow into the digital format, TappyToon is building the go-to platform for fans
NEW YORK, Tuesday, Nov 14 th , 2017 — TappyToon, the world’s first mobile content platform dedicated to premium webtoons and digital comics, is announcing significant traction and growth in the North American comic market. The company will be attending their first US industry event at Anime NYC this week from November 17th to 19th in New York City to connect with media, fans and the greater comic community to talk about the future of the platform.
Dubbed the Netflix of webtoons, TappyToon specializes in English language Korean Manhwa and Manga delivered digitally via iPhone, Android and at the TappyToon website. The Seoul-based company has raised funding from Digital Entertainment Ventures, SOSV, Bon Angels Ventures, and others to help the company expand globally.
In 2017, TappyToon has seen over 2000% user growth in the $1 Billion+ North American comic and graphic novel market. Almost half of paying customers are making repeat purchases to access TappyToon’s expanding library of premium and free comics titles. Over 90% of TappyToon readers are female, shattering preconceptions about comics fans — a glimpse into an under-served readership in the market as well as potential growth.
Hit title ‘Bloody Sweet’ by Narae Lee, who is best known for producing the art for James Patterson’s best-selling graphic novel Maximum Ride, has become the most popular comic on the platform. Users around the globe have read millions of chapters of ‘Bloody Sweet’ through TappyToon, and the comic is now being turned into a full-color physical book. The Kickstarter campaign for the Bloody Sweet book achieved its $10,000 fundraising goal within the first week (and is still growing), a testament to its passionate fan base.
“Working with Narae Lee to bring ‘Bloody Sweet’ to our readers is a perfect example of the ultimate goal of our platform,” said Sun Bang, CEO of TappyToon. “We want to make it easy and enjoyable to get the very best content from top talent in comics, manhwa and Asian graphic novels without having to scour the web or use pirate content.”
Much like how Spotify and Netflix reduced friction for music and movies, TappyToon wants to do for comics. As comics shift to digital, TappyToon is on course to be the premier place for readers to access top comics while supporting the creators that make them.
TappyToon CEO Sun Bang, head of product Ernest Woo as well as ‘Bloody Sweet’ creator Narae Lee are available for interviews regarding their platform and digital comics by phone or email anytime or at booth 721 at the AnimeNYC exhibition hall from November 17th-19th.
About TappyToon: TappyToon is a Seoul, Korea based company bringing a diverse range of comics, manhwa, webtoons and manga to readers worldwide through its smartphone apps and website. Having partnered with over a dozen publishers and content producers since 2015, TappyToon offers vetted translations of top Asian comics never before available in English. Its premium and free library of hit titles covers all genres, including romance, drama, fantasy, action and more.
Contact: Root Communications for TappyToon