Typography Exercises

Typeface Tracing

Typographic Voice

The Hobo Std Medium typeface gives funky vibe in an earthy, hippy kind of way. Organic being a word often linked to a more naturalist lifestyle this makes this typeface reinforce the meaning of the word.

This Myriad Pro typeface is very standard, stiff, and boring. These are all characteristics I would not associate with the word organic and therefor this typeface works to reinforce the meaning.

The Mistral typeface looks a lot like quick handwritten scrip. This gives the feeling of authenticity often related to the cleanliness of organic food. In this way Mistral works to reinforce the meaning of the word. *I feel this typeface option best represents the word organic.*

This stencil typeface looks like a label on a create of produce. Which invokes a feeling of fresh or organic food. Due to this, this typeface works to reinforce the meaning of organic

The County Blueprint typeface is more rigid and though I did not expect it to, it comes off as stiff. I would describe organic as a natural feeling word and therefor this typeface does not work to reinforce the meaning of the word.