Typeface Research: Times

Name of Typeface: Times

Name of Typeface Designer:Stanley

Year: 1931

In 1931, The Times of London commissioned a new type design for the body copy of the paper. The design process was supervised by Stanley Morison. Times is actually a modernised version of the older typeface “Plantin”, which Morison was instructed to use as the main basis for his new designs. Times® font became the workhorse of the publishing industry and continues to be very popular, particularly for newspapers, magazines, and corporate communications such as proposals and annual reports. Due to its versatility, it remains a must-have typeface for today’s designer.