Riding forward with a new venture: Mallorca Tri Camp gets a digital push

phoebe lebrecht
Confab Social
Published in
3 min readOct 2, 2015

We are so excited to announce that we have started working with the Mallorca Experience Tri Camp 2016. A triathlon camp, designed in the heart of Brighton and born in the beautiful northern region of Mallorca; the Mallorca Experience offers athletes the opportunity to break free from the cold winter months in the UK and train with the sun on your back ahead of the 2016 race season.

piscina-olimpica-ferrer-janeiro

Why we are excited about this venture

Mike & Santi are full of energy and passion for the sport. They are both successful business owners & Level 2 BTF Coaches (Mike is undergoing Level 3 — which is a pretty big deal) with a clear vision for their training camp experience.

Screen Shot 2015-10-02 at 13.22.46

They named it the Mallorca Experience Tri Camp, as they are keen to offer a camp suitable for all levels of ambition & ability. Their mission is to deliver a week of flexible training; including swim sets in a heated 25m open-air pool, guided rides with experienced coaches showing you the island and the fantastic mountains of Tramuntana, run sessions to improve technique, endurance & speed, and much more. The Camp will be hosted at the Ferrer Hotel Janeiro Resort.

How do we fit in

We are helping the Mallorca Experience Tri Camp get off the ground with a digital push. Working with Mike & Santi, we have built a clear brand positioning and social strategy to increase exposure and reach potential customers.

Actions speak louder than words, so take a look and let us know your thoughts.

Screen Shot 2015-10-02 at 13.41.51
Screen Shot 2015-10-02 at 13.41.38

Fancy a trip to Mallorca? Get yourself signed up for a week’s experience!

Oh and, if anyone tells you that we have taken this contract so that I can read, watch and talk about Triathlon all day, don’t believe them.

But here’s some inspiration I came across today… 🙊🚴 — Phoebe

@trudews
@infoensenyat
Screen Shot 2015-10-02 at 14.18.31

--

--

phoebe lebrecht
Confab Social

Founder / Strategist @confabsocial - Trying to help people make the most of social media. Love Triathlon & Cycling — Editor, @Got_to_Tri.