How To Do Lead Retrieval At Your Event, The Easy Way
One good way of raising the return on investment of your attendees and exhibitors is to offer them a good way to easily exchange contact information and do lead retrieval.
Trade shows and conferences are frantic: people meet hundreds of people, keeping track of who they met during the day is a painful task. Nobody wants to waste time typing contact information in a Contacts app or in a CRM.
At ConferenceBadge.com we offer a simple and elegant solution not only compatible with most smartphones but with many specialized lead retrieval apps. Here’s how it works:
What you need to do
1. Gather contact information for all your attendees at registration in a spreadsheet or using Eventbrite:
- Name
- Job title
- Company name
- Phone number
- Address
2. On ConferenceBadge.com add a QR code on your name badge design and assign it the vCard data.
3. Done!
How does it work for attendees?
Using their mobile phone, they can scan the QR code on the name badge of anyone they would like to save contact information. The phone will then automatically add the contact information in their address book. If they are using a lead retrieval app compatible with vCard (see below) they will be able to easily add the contact information in their CRM system.
Several apps that your attendees can use to scan the QR code
iOS
- QuickTapLead Offline lead retrieval app for iPad with many interesting functionalities
- QR Reader QR Code and Barcode Reader for iPhone and iPad compatible with vCard
Android
- Barcode Scanner QR code and vCard scanner for Android phones compatible with vCard
- Qr Droid QR code and vCard scanner for Android phones compatible with vCard
Authored by Philippe-Antoine Lehoux — Follow him @plehoux