Customer Experience Calamity: Do Not Do This In a Recession

Jay Baer
Convince & Convert
Published in
1 min readMar 4, 2020

On a scale of 1–10, how annoyed would you be about this?

This story includes advice from my father; something all of us are going to need to consider pretty soon.

Customer experience is all about removing friction, and the LAST thing you want to do is add more friction.

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Jay Baer
Convince & Convert

Founder of Convince & Convert, a digital media and marketing company. NY Times best-selling author, global keynote speaker. New book: Hug Your Haters