Cookie Jar: a Startup History.
Cookie Jar was not supposed to be an app. It wasn’t intended to be a digital space for saving and sharing the moments that truly matter. Rather, Cookie Jar was supposed to be my own escape. It was a personal storage place for my favorite moments. In the beginning, Cookie Jar was a mason jar on my shelf. Whether down, tired, frustrated, or simply out of sorts, I knew my Cookie Jar was there to pick me up:
Remember your 100-mile bike ride, you’re a champ …
You aced your statistics exam, keep up the good work …
Play some Beatles and enjoy the day…
Cognitive Behavior Therapy states that if you alter your thoughts, you’ll change your mood. That is the secret to my Cookie Jar. It’s the perfect distraction — it’s a happy escape.
The more I filled my Cookie Jar, the more I wanted to use it. Watching note after note pile up proved to be a motivating factor to live my life to the fullest each and every day. Little is more rewarding than seeing self-affirmation physically rise in a jar before your eyes. Soon I wanted to share my results, and it wasn’t long until friends and family had their own Cookie Jars. They filled their jars with everything from love letters, to pieces of sheet-music, to old family photos — anything that could put a smile on…
