How and Why we’ve Started Offering Free Webcasts to Developers

Knowledge, Beyond the Email

Cooper Press recently held its first webcast — specifically an overview of the popular JavaScript framework Angular.

Traditionally, Cooper Press is known for the various developer-focused email newsletters we send, such as JavaScript Weekly, Ruby Weekly and others.

However, as part of our ongoing mission to keep developers informed, we are now expanding beyond our established domain, adding new components to what we offer as a company.

This now includes hosting frequent informative talks online, for free.

Why webcasts?

Our move into offering webcasts is a natural one. Publisher-in-Chief Peter Cooper has extensive experience in the webcast/webinar space, having ran events himself in the past, such as Ruby Reloaded, prior to starting Cooper Press.

This previous experience, along with hosting reputable developers allows us to develop our authority and trust within the developer community.

Offering interactive webcasts also allows us to better understand our audience, their needs and what challenges people are currently facing in the development space.

Hosting live events, whilst beneficial to those attending on the day, also make for a valuable evergreen resource — we’ll be sharing replays of our live events over on our YouTube channel.

We’re currently using live video platform Crowdcast to deliver our events — It offers screen-casting, multiple video streams, a Q&A function and a robust live-chat system.

Up First — Todd Motto talks Angular

Our debut event, held in early May, covered the JavaScript framework Angular.

We we’re joined by the excellent Todd Motto, a developer at Telerik and a Google Developer Expert.

Todd spent just under an hour talking to attendees about the do’s and don’ts of using the framework, with a focus on Angular performance enhancement.

This debut event, held under our JavaScript Weekly brand, saw over 300 attendees join us live.

Feedback from the event so far has been positive:

The talk, which you can view here, is just under an hour long with a Q&A starting at 59:30.

Since our first event, we have also hosted Swizec Teller and Freddy Rangel for a React & D3 talk.

We’ve got more developer events in the pipeline — if you want to get a heads up on future events, be sure to follow us on Twitter.