How to Make Clickbait Work for You. The Right Way.

This newfound knowledge completely transformed my content game. Here’s what you need to know.

Nick Chai
The Copy Wizard

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Photo by Road Trip with Raj on Unsplash

If you don’t like clickbait, that’s fine. I used to hate them too.

I hate it when they make bold promises and ended up showing me rubbish…

I also hate it when I know it’s clickbait but I couldn’t resist clicking on it to find out more…

The funny thing is the more I hate it, the more I’m drawn to it. I want to know what makes them so ridiculously effective in getting clicks.

So I studied Buzzfeed’s headlines. After weeks of analysis, there’s more to clickbait than I thought.

There’s actually a way to make clickbait work for you. I summarized all the golden nuggets in this article.

If you’d like to take your content performance to the next level, the next few paragraphs will be a game-changer for you.

Clickbait works tremendously well because…

It’s unique and emotional. These two combined are the secret recipe to all clickbait.

  • clickbait isn’t a word or two words or three
  • clickbait isn’t the weird images or videos they use

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