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Copywriter’s Handbook
Everything you need to know about copywriting.
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Latest
Understanding the Basics of Copywriting with ChatGPT
Understanding the Basics of Copywriting with ChatGPT
For $20 per month, ChatGPT can be your friendly robot copywriting assistant. GPT and other AI writing tools won’t steal your job if you…
Nick Nolan
May 26
Learning a New Skill With ChatGPT As Your Tutor
Learning a New Skill With ChatGPT As Your Tutor
I’ve never enjoyed going to school, but I love to learn and explore new topics. When I was taking college classes online, I’d have a…
Nick Nolan
May 9
Dave Harland’s Four Square Copywriting Starter
Dave Harland’s Four Square Copywriting Starter
Use this to get past the blank page
Nick Nolan
Apr 17
The Art of Copywriting: Techniques for Crafting Compelling Content
The Art of Copywriting: Techniques for Crafting Compelling Content
The foundation of the internet is built on the written word. Emails, social media posts, ads, news articles, blog posts, landing pages…
Nick Nolan
Mar 18
What To Do When Your Potential Client Requests A Proposal
What To Do When Your Potential Client Requests A Proposal
After sending your 923rd cold email…
Nick Nolan
Feb 20
Trending
Watch Me Create a Sales Page With AI
Watch Me Create a Sales Page With AI
A long-form sales page is some of the most challenging copy you’ll write.
Nick Nolan
Dec 29, 2022
How To Start a Copywriting Side Hustle in 2023
How To Start a Copywriting Side Hustle in 2023
You can do this with $100 and 10 hours/week
Nick Nolan
Nov 30, 2022
19 Very Good Copywriting Tips From Eddie Shleyner
19 Very Good Copywriting Tips From Eddie Shleyner
I was one of those people who thought copywriters were lawyers.
Nick Nolan
Feb 19
Latest
The 3 NLP Secrets That Fuel Brilliant Copy
The 3 NLP Secrets That Fuel Brilliant Copy
Neuro-Linguistic Programming (NLP) was developed in the 1970s as a way to boost sales by using the power of persuasion. The actual science…
Nick Nolan
Feb 18
7 Simple Frameworks That Will Unblock Your Writing
7 Simple Frameworks That Will Unblock Your Writing
You might’ve heard that writer’s block is a myth.
Nick Nolan
Feb 6
5 Writing Tips From The First Female Copywriter
5 Writing Tips From The First Female Copywriter
In the early 1900s, the advertising industry was heavily male dominated.
Nick Nolan
Feb 1
Step-By-Step Facebook Ad Copywriting Process
Step-By-Step Facebook Ad Copywriting Process
Advertisers in the U.S. spend over $1 billion on Facebook ads every week. Businesses of all shapes and sizes are buying ads — from…
Nick Nolan
Jan 10
21 Copywriting Project Ideas For 2023
21 Copywriting Project Ideas For 2023
Ideas for what you can offer your clients.
Nick Nolan
Jan 9
Learn Why Copy Works With These 15 Questions
Learn Why Copy Works With These 15 Questions
Read this before you start hand-copying old sales letters
Nick Nolan
Jan 6
The #1 Mistake New Copywriters Make
The #1 Mistake New Copywriters Make
Don’t worry, it’s an easy fix.
Lyuba Golovina
Dec 30, 2022
Copywriter’s Handbook: 2022 Review
Copywriter’s Handbook: 2022 Review
I started this publication on April 2nd 2022, so it’s been ~9 months. I was writing articles about copywriting, but I couldn’t find a…
Nick Nolan
Dec 23, 2022
7 Copywriting Secrets All Writers & Marketers Should Know
7 Copywriting Secrets All Writers & Marketers Should Know
“Sell the sizzle, not the steak”
Lyuba Golovina
Dec 23, 2022
11 Vintage Ads You Won’t Believe Were Real
11 Vintage Ads You Won’t Believe Were Real
Today, advertisements are regulated by the FTC (Federal Trade Commission). There are government restrictions on what you can and can’t…
Nick Nolan
Dec 22, 2022
Why I’ve Never Split-Tested Copy
Why I’ve Never Split-Tested Copy
Split testing, or A/B testing is a marketing strategy designed to improve conversion rates. Marketers take pieces of copy and compare the…
Nick Nolan
Dec 21, 2022
Make Sure These 5 Things Are On Your Checkout Page
Make Sure These 5 Things Are On Your Checkout Page
These small changes have a big impact on your sales
Nick Nolan
Dec 12, 2022
What a $20,000+ Monthly Copywriting Retainer Looks Like
What a $20,000+ Monthly Copywriting Retainer Looks Like
$20,000 every month?
Nick Nolan
Dec 9, 2022
Why Do Small Businesses Need Good Copywriting?
Why Do Small Businesses Need Good Copywriting?
If you’re running a small business, you have a million and two things on your plate. Most of the time, you’re probably just figuring out…
Nick Nolan
Dec 6, 2022
Why You Need Long Copy to Sell Anything Online
Why You Need Long Copy to Sell Anything Online
One of the constant debates in the marketing world is long copy versus short copy.
Nick Nolan
Nov 20, 2022
How to Kickoff Your Copywriting Career in 2 Months
How to Kickoff Your Copywriting Career in 2 Months
When someone asked Gary Halbert how quickly someone could become a decent copywriter, he said it could happen in 30 days.
Nick Nolan
Nov 10, 2022
Do This One Thing When You Work With a New Copywriting Client
Do This One Thing When You Work With a New Copywriting Client
This strategy worked for David Ogilvy, and it’ll work for you.
Nick Nolan
Nov 6, 2022
7 Questions to Ask Your Potential Copywriting Clients
7 Questions to Ask Your Potential Copywriting Clients
Don’t start the project without getting these answers
Nick Nolan
Nov 1, 2022
Your Headlines Suck, Let’s Make Them Better Together
Your Headlines Suck, Let’s Make Them Better Together
Would you rather learn from an eBook or email course?
Nick Nolan
Oct 31, 2022
Your Sales Copy Needs to Solve a 2am Problem
Your Sales Copy Needs to Solve a 2am Problem
If you’re a freelancer or provide any type of service to other people, you need to speak their language.
Nick Nolan
Oct 27, 2022
9 Laws of Copywriting Everyone Needs to Learn
9 Laws of Copywriting Everyone Needs to Learn
Copywriting is the most valuable skill you can learn.
Nick Nolan
Oct 19, 2022
5 Pieces of Honest Advice For Your First Year as a Copywriter
5 Pieces of Honest Advice For Your First Year as a Copywriter
Finding your way as a freelancer is no easy task.
Nick Nolan
Oct 13, 2022
4 Vital Elements of a Winning Copywriting Offer
4 Vital Elements of a Winning Copywriting Offer
If you want to get your next copywriting client, you’ll probably need to go out and find them.
Nick Nolan
Oct 8, 2022
How to Add Genuine Urgency in Your Sales Copy
How to Add Genuine Urgency in Your Sales Copy
There’s something about urgency that makes us want to take action. It’s the fear of missing out.
Nick Nolan
Oct 3, 2022
Quick Copywriting Tip: Slap a Name Tag On Your Headline
Quick Copywriting Tip: Slap a Name Tag On Your Headline
A simple way to write more interesting and memorable headlines
Nick Nolan
Sep 23, 2022
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