ePlay Announces Big Shot AR Beta Launch
New Augmented Reality sports game to beta launch for NBA Summer League in Las Vegas
ePlay Digital Inc. (CSE:EPY) today announced its official launch for Big Shot Basketball beta will take place in Las Vegas during the 2018 version of NBA Summer League. The new Augmented Reality (AR) mobile game will be available for basketball fans of all ages with special launch events planned for Las Vegas running July 12–15 and in other North American cities leading up to the 2018/19 NBA season.
ePlay is working with 7-time NBA champion, Robert Horry and a fantastically talented group of young basketball players, that will be wearing the Big Shot logo throughout the summer to promote the Big Shot mobile game.
The company also released a new website for its upcoming game series at www.BigShotAR.com. Big Shot is a series of sports and entertainment games that feature AR, fantasy sports, esports streaming, selfies, 3D, and other advanced mobile game features. The game is most simply described as Pokémon Go for sports.
“This is going to be a big summer for ePlay and for augmented reality,” says Trevor Doerksen, CEO of ePlay Digital. “We are advancing the state-of-art for sports and mobile technology and look forward to seeing hundreds of thousands of fans of all ages enjoying the magic that our augmented reality platform creates.”
ePlay has leveraged the Mobovivo Augmented Reality Game Engine to create Big Shot Basketball. Big Shot games will generate revenue through mobile advertising and in-app purchases such as level-ups, digital sneakers, custom jerseys, and advanced features. Big Shot games generate revenue in the $100B mobile advertising and $107B mobile gaming markets, where in-app purchases have generated over $1.2 billion in revenue for Pokémon Go. Core Coinz, the Cryptocurrency for Influencers, will be available as game rewards and for in-app purchases.
The first game in the Big Shot series is based on NBA, followed by others sports titles for NFL, NHL, soccer, and MLB. Entertainment AR titles with actors and influencers are also in the works.
