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Give me data and I will show you how to run your business

How Henry Ford and Kiichiro Toyoda turned data into billion-dollar businesses

6 min readJul 9, 2021

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Photo by Alesia Kazantceva on Unsplash

COVID19 took all of us by surprise. The scale and impact were unthinkable to most of the people living on Earth today. Despite the obvious bang on the global healthcare system, there was virtually no company that came out intact. The automotive industry got hit particularly hard. Travelling was the last thing on people’s minds. The global supply chain shifted to products essential for work-from-home setup.

And then in early 2021, the worldwide car production had an abrupt stop due to a shortage of semiconductors — elements that are the brains of any today’s vehicles.

There was one company that knew what was coming and prepped for that.

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Photo by Chandler Cruttenden on Unsplash

How did they manage to do that? To understand this, we must get back in time.

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CornerTech and Marketing
CornerTech and Marketing

Published in CornerTech and Marketing

For All Tech, Marketing, And Product Articles — Join our bi-weekly wrap-up: https://tinyurl.com/crtmktg

Mateusz Treder
Mateusz Treder

Written by Mateusz Treder

Director at Cognite | Future Energy Leader at World Energy Council | Author of the book “Standing on the shoulders of giants” https://amzn.to/3hIpsc8

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