Beyond Our Masthead
Corsair’s Publishing is approaching its First Anniversary
A little over two years ago, Corsair’s Ventures was founded to change the discipline of analytics. We wanted to change how analysts connect, how they learn, and how they engage. It was a tall order. But just as Johns Hopkins changed the field of medicine just a century ago, we believe it is time for the science of Aristotle to undergo a major transformation.
Just under one year ago, we invested in a publishing brand. Corsair’s Publishing was born. Publishing has big dreams! We want it to create the Next Evolution in educational and analytic content. We are talking EdTech meets Production Studio. That investment horizon will be a long one.
But we also created Corsair’s Publishing for more iterative purposes. We are analysts, after all. We needed an early and branded voice. A central location to publish and test (analysts) content and formats. A place to project our voice, connect with our customers, and collect their feedback. So Publishing’s first job was to partner with Corsair’s Technology to create a Network.
Corsair’s Network launched at the end of August. It includes numerous digital publications provided by the contributors from Publishing. It also includes a Store and Interactive Library Site developed by our partners at Corsair’s Institute. The site is designed to provide book recommendations for individuals interested in topics like analytics, decision making, leadership, and professional development. It is a guide to independent learning with an added bonus of supporting world literacy programs. We have bigger dreams for SAILS, as well.
Just ten weeks after launch, our strategy is getting noticed. Our growth has been exponential. We have nearly 5K followers and hope to double that by year’s end. Publishing is now a Top 4% publisher on Twitter. Corsair‘s Network is now ranked by third parties such as Google, Outbrain, and SimilarWeb both globally and in the US. And we are just getting started…
Up Next
In the coming weeks, we plan to launch new content pages and educational programs. We will host contests and begin collecting user reviews. By year end, we hope to announce a major global partnership. Stay tuned… the next evolution has begun.
