The Disaster of the American Airlines AAirpass

Unlimited first-class travel for life — how could this backfire…?

Photo by Ross Sokolovski on Unsplash

There have been some pretty horrendous promotional campaigns over the years.

A few that come to mind are the infamous “Ten cent beer night” in Cleveland, The Kendall Jenner Pepsi TV spot, and “Hoovergate,” which was a free flight promotion by the…