🎙️ DeFi user research on Set Protocol & Gnosis wallets – part 1

Ganesh Swami
Covalent
Published in
2 min readFeb 5, 2020

TLDR; Today, we are happy to open-source a compilation of customer research on the DeFi userbase. We’ve invested 100’s of hours researching the most engaged DeFi users to understand their immediate and urgent needs. We are also sharing our process of whittling down these insights into a list of priority action items. Part 1 of this post includes research on Set protocol and Gnosis wallets.

As soon as we started talking to these users about the DeFi data availability gap, we knew we were onto something big. But we can’t possibly attempt to solve every problem we heard from them. Our agenda was to synthetize all of the interactions we’ve had with them into a set of repeatable, narrow use-cases with high stickyness.

We wanted to build SafeKeep — our record-keeping app — to address the desperate needs of these investors, traders and users.

How to make what users want

We prepared a questionnaire that would help us de-prioritize ideas that would lead to dead-ends. We wanted to avoid “nice to have” problems — if we tried solving such problems, retention would be bad and our solution would be easily forgotten.

Our customer interview questions

To copy-paste the above questions and read the complete blog post along with the two case studies from Set Protocol and the Gnosis Wallet Safe, visit — https://www.covalenthq.com/blog/defi-user-research-set-gnosis-safe-part1/

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