Image for post
Image for post

4 things to love about Ship ⛵

Launching your product with Ship by Product Hunt

Michael Sengbusch
Jul 24, 2018 · 4 min read

1) A Simple Landing Page Building

One of the things I constantly struggle with is self-editing. My brain leans towards more information, more detail, more features, but to launch a product it needs less. It needs to be simple and stripped down. The Ship landing page builder forces simplicity and makes it beautiful. It also makes it collaborative with an Intercom-like lead form. Here is our page:

Image for post
Image for post
https://www.producthunt.com/upcoming/eletype

2) The Ship Slack App

Everything is better when you add a Slack App. And we are going meta² here by using Product Hunt to launch our product and their Slack app to monitor our Slack app that provides marketing monitoring. Mind blown.

Image for post
Image for post
A product that launches products has a Slack app that monitors our Slack app that monitors marketing campaigns that sell products. Meta²
Image for post
Image for post
The Ship Slack App

3) Intercom-like Widget for your website

Not only do you get a simple landing page to announce your product, but you also get an embeddable widget for your main website. This handy Intercom-like chat bubble replicates the same landing page functionality on your webpage. Check it out:

Image for post
Image for post
Psst! Check this out!
Image for post
Image for post
Intercom-like functionality included.

4) Great Support

Finally, I’ve found the support provided by the Ship team to be amazing! You get more than what you pay for. The team is super responsive and helpful and they use Intercom which we love almost as much as we love Slack. (shout out to Nick Abouzeid 🙏)


Final tips for Ship

Here are some best practices and lessons learned from our experience with Ship.

Use an animated GIF on your upcoming page

Animated GIFs are better than screenshots and easier than video for explaining simple demos. Getting the quality and size of the GIF correct can be tricky. I used QuickTime on my Mac to record a demo and then used a video-to-GIF converter to make and edit the GIF. I found EzGIF to be the easiest by far. Here is what we came up with:

Image for post
Image for post
https://ezgif.com/

Logo vs Thumbnail

I found this confusing when I was getting Ship setup. I hope this image helps everyone:

Image for post
Image for post

Go with the Pro Plan

For $79/month it is hard to beat this package. We have definitely found value in the Pro features. It’s worth the 80 bucks per month.

Image for post
Image for post
Month-to-Month vs. Annual rate

Cover Your Ads

Because marketing needs a little CYA.

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store