Covey supports YOUR on their journey to bring content ownership to the world of e-commerce

YOUR Protocol is the world’s first Web3 content layer for the future of e-commerce, and Covey is glad to be an advisor and early investor of YOUR. We are impressed with the speed at which they are building. YOUR has already built 3 running dApps: YOUR product content app on Shopify, an SDK and a creation dApp. It is worth mentioning that through their partnership with Shopify, they can be integrated with over 4 million web shops globally! And with the upcoming token launch, we are excited to see how the ecosystem will grow.

A quote from the founder Ted:

“Today, an impressive number of over 4 million ecommerce stores are built on Shopify, spanning countless countries, languages, and industries.

With our Shopify partnership we have the possibility to reach all those shops to stream product content to their product pages. It is our goal to stream product information to all product pages in the world and together with Shopify we can grow significantly.

For shops operating on alternative e-commerce platforms or utilizing a custom-built system, we provide a Software Development Kit (SDK). This straightforward code integration facilitates the smooth streaming of product content directly to their online stores.”

Bridging Web2 and Web3

Bridging the gap between Web2 and Web3 is a challenging yet exciting endeavor that is crucial for the widespread adoption of Web3 technology. However, YOUR is building one of the fundamental building blocks of this bridge, namely the content layer. It brings brands back in control by streaming product content directly to e-commerce shops. This way, they are able to revoke or update their product content and stay in full control.

Personalization is a must for the next generation

Next to bridging the Web2 to Web3 gap, the next generation expects personalization, and we’re glad to see that YOUR is enabling this right off the bat. They have built their own AI personalization engine to personalize product content for the end users of e-commerce shops.

As this phenomenon is already used in advertising, YOUR introduces personalization of product content to the needs of customers in e-commerce.

Gearing up for a successful token launch

Key to ownership and a new content layer is the $YOUR token. The team is about to launch on one of the world’s biggest IDO launchpads, and they have listed other partnerships and exchanges. This is a key pillar of what Covey is supporting: successfully entering the market in the world of web3. Learn more about the token ecosystem in this recently released blogpost.

We look forward to further adoption and awareness of true ownership within the e-commerce ecosystem, and we wish the team all the best with the upcoming token launch.

For more information about YOUR protocol, please visit:

Token page: https://your.io/token

YOUR protocol: Information YOUR protocol